Newsletter Subject

The Steve Jobs Prophecy

From

bensettle.com

Email Address

ben@bensettle.com

Sent On

Mon, Mar 13, 2023 02:46 PM

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One of my all-time favorite business books is: “Steve Jobs” By Walter Isaacson. It is espe

One of my all-time favorite business books is: “Steve Jobs” By Walter Isaacson. It is especially valuable since byting my way into the software business arena — now selling 3 SaaS offers with another one (a shopping cart) on deck, and yet another (integrated multimedia mobile messaging system) in the hole. Back to the book: One of the more amusing parts of the book was back in the 80’s when the socialist wife of France’s Prime Minister at the time took a tour of the factory where Apple computers were built. Right on cue, she starts whining about how Steve treated his workers. All of which pissed Steve off so much, he hopped in his Rolls-Royce and started speeding down the highway going 100+ mph. Of course, a cop pulled him over and started to write him a ticket. And while the cop was writing the ticket, Steve obnoxiously honks the horn, sticks his head out the window, and tells the cop: “I'm in a hurry!” Anyway, the book talks a lot about Steve Jobs’ “reality distortion field.” And this was an example of that, and how he just didn’t think the rules ever applied to him. It also got me to thinking about something else: How hardcore entrepreneurs are always in a hurry. Nothing can happen too fast, too quickly, or in too little time for those of us who exist each day not just with a sense of urgency… but a sense of EMERGENCY. In Steve Jobs’ case, he prophesied he'd die young, and thus had a strong urge to get as much done in the little time he had. Napoleon Bonaparte (also died young) had the same motivation, I am told. Something to think about.. Anyway, a lot of boys & ghouls I know up in this business are like this. They tend to be the only kind I talk to or associate with. And it’s the only kind of people I not only relate to but that can relate to me. It’s also the kind of people I prefer associating with on Twitter. If that’s you, and if you want to follow my antics on there go to: [https∶//www.EmailPlayers.com/twitter]( Ben Settle This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2023 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA

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