Newsletter Subject
A Writemare on Pun Street
From
bensettle.com
Email Address
ben@bensettle.com
Sent On
Mon, Jun 24, 2024 11:45 AM
Email Preheader Text
Email Players subscriber Pujan Pun asks a timely question: “I am curious about your thoughts on
HTML
Email Players subscriber Pujan Pun asks a timely question: âI am curious about your thoughts on âKnow your audience.â Would love to hear them in detail, in this email or maybe a future topic you choose to talk about.â My wish is his command. Because I will be answering the question in the context of infotainment in the upcoming July Email Players issue⦠including a potentially very profitable trick I consider to âmust knowâ info for getting into the heads of those you sell to straight from the actor Robert Englund, who played Freddy Krueger in the Nightmare on Elm Street movies. Iâve learned a lot about infotainment from two specific sources. One, is the great âHigh King of Emailâ himself Matt Furey. Heâs the guy I first heard the term from and learned it from many years ago. Let the record show as someone said I claimed to have invented it. No. I learned it from the Sifu of Sentences. I had no idea it even existed as a concept until them. And two, Iâve also learned quite a bit about it from studying professional entertainers over the past several years as well â including using what they do to help get inside the heads of their characters that I use to get inside the heads of those I am selling to. And while I probably know just enough about the subject to be dangerous to myself and those around me⦠I also like to think I at least know just enough about it to be useful to my business and other businesses around me, too. Certainly I believe itâs enough to help give your business and writing a fat âedgeâ when it comes to crawling into your customersâ brains, seeing what makes them tick, and solving their problems via selling to them in a way they both like and are likely to take action on. So thatâs whatâs coming up in the July issue. Every July (my birthday month) I write about something near & dear to my dank heart. And there are few things that fit that bill more than infotainment. Ainât no skill Iâve used thatâs been more profitable. And the July issue is all about that start to finish. Including with real life examples to study, model, learn from. To subscribe before the deadline use this link: []( Ben Settle This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2024 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to
[unsubscribe](
Settle, LLC
PO Box 1056
Gold Beach Oregon 97444
USA
EDM Keywords (71)
writing
writemare
write
wish
way
useful
used
use
two
transmitted
tick
thoughts
think
things
term
talk
subscribe
subject
straight
start
solving
skill
sifu
sentences
sent
selling
sell
reproduced
question
profitable
potentially
part
owner
nightmare
maybe
makes
lot
likely
like
learned
know
invented
infotainment
idea
hear
heads
guy
getting
form
fit
enough
email
detail
dangerous
curious
crawling
context
consider
concept
command
coming
comes
claimed
choose
characters
certainly
business
bit
bill
believe
around
answering