Itâs something every writer should know about ⦠[The Writer’ s Life](
February 27, 2024 "You can have what you want if you help other people get what they want."
– Zig Ziglar Hi {NAME}, Companies spend a TON of money to acquire new customers … New buyers mean they get to STAY in business. But when it comes to profit … The money business owners get to take home … That comes from keeping those customers. Check this out … A study cited in the Harvard Business Review found retaining just 5% of a company's customers boosted profits by as much as 95% ([more on that here](). As you can imagine, this means this is a mega-opportunity for you as a writer … By simply developing a deeper, better relationship with existing customers … and keeping them happy. 🤩 And given the fact that retaining just 5% of customers can boost profits by as much as 95% … … it's easy to see why companies are "gung-ho!" about improving this part of their business. But what may not be as obvious is all the ways to make money by focusing on customer retention … It's one of the few writing skills that offers you THREE ways to get paid. So, in [today's featured article](, Copy Chief Sandy Franks breaks down the importance and impact of focusing on customer retention … And details [three unique ways you can make money]( with it. --------------------------------------------------------------- I'm also jumping on Facebook this afternoon at 3 p.m. ET with Sandy to dive into the opportunity more … and get any questions you have about it answered. [>> You can join us LIVE here.]( --------------------------------------------------------------- No matter where you are in your writing career, I want you to learn everything you can about customer retention … It will give you a major edge in the marketplace, because hardly any writers know or understand the best practices to retain customers. Just [learn a few "best practices" and how to package them into an effective customer retention strategy]( and you'll be off to the races. See you at 3! Rebecca Matter
President
AWAI CLOSING: Only Accepting New Writers Until Midnight Tonight! Get accepted into the Barefoot Writer Club by MIDNIGHT tonight to claim your "Getting Started" writing gifts, worth $363 – FREE! You're a good fit for the Barefoot Writer Club if … - You enjoy writing.
- You want to make great money doing it.
- You want control over what you write about and who you write for. But hurry … You only have until midnight tonight! [Get Accepted Here]( TODAY! Get all this for $1 …
[PWA image spread] The Professional Writers' Alliance (PWA) takes the stress out of running your writing business. With ready-to-use business forms, templates, and checklists … VIP job board access … networking opportunities … and a mountain of tips, tactics, and "been there, done that" advice from working freelance writers … You'll minimize the "unbillable" hours you spend working on your business and maximize your time writing — and getting paid. [Claim Your $1 Access Here]( --------------------------------------------------------------- Where's the Article!? [It's right here.]( 🙂 I'm changing up the newsletter format to hopefully give you a better experience and connect you to "more" when you want to continue digging deeper into a topic. Our website is a treasure trove of helpful resources! And each article connects you to relevant "what's next" pieces, making it easier to keep the momentum going when you're on a learning streak. 🙌 Have an opinion or other ideas for improving The Writer's Life? Share them any time by replying to this email! I want to make it a valuable daily ritual and help you reach YOUR version of the writer's life, faster. --------------------------------------------------------------- What's Hot at AWAI … 👀 [FREE training today at 3 p.m. ET: Earn 3X as Much Money Writing by Keeping People Happy!]( 👉 Did you miss yesterday's Monday Morning Jumpstart? [You can (and should!) still catch it here!]( 🤩 [Cincinnati copywriter commands Wall Street wages.]( Possible retainer in the works … [Social media post comment about a client meeting going well] Awesome job, Marigold! It's always such a great feeling when those meetings go well. We are keeping our fingers and toes crossed for you! 🤞 Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook group](, so we can celebrate your win too! FREE Training:
Earn 3X as Much Money Writing by Keeping People Happy! We'll cover what you need to know, go over all the well-paying projects you can take on, and show you how to approach companies to get the "yes" faster. TODAY, February 27, 3 p.m. ET [Get the Details Here]( Featured Jobs You can find these jobs and thousands more on [WritersWanted.com](: --------------------------------------------------------------- Social Media Strategist – Biz2Credit Full-time, New York, NY Collaborate with the Editorial Manager to strategize content distribution on various channels, monitor SEO and user engagement, suggesting content optimization strategies. --------------------------------------------------------------- Web Content Writer – Fisher Investments Full-time, Plano, TX Research unfamiliar financial topics using online and firm resources to write long-form stories about tackling the financial and investment challenges that adults face. --------------------------------------------------------------- SEO Writer, Evergreen – Dotdash Meridith Full-time, Birmingham, AL Writing and editing search-optimized recipe-related articles and food articles targeting keywords; using SEO analytics tools and independent research to produce said content. --------------------------------------------------------------- Trouble viewing this email? [View in your browser, here](. For questions or requests: [contact us online](. --------------------------------------------------------------- ©2024 American Writers & Artists Institute Do you know of someone who would benefit from reading The Writer's Life? Simply direct them [here](. --------------------------------------------------------------- --------------------------------------------------------------- American Writers & Artists Institute
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