Peek inside the Posseverse 👀

What’s happening this month. Barbie, Shania, Drag Race – oh my! We’re only 4 days into August (the best month of the year because 🥳🎂🎁) and I am already having SO MUCH FUN. I went to see the new Barbie movie in theaters… And I got the full VIP experience… Reclining chairs, popcorn, Sour Patch Kids (my guilty pleasure) and a lot of PINK. I literally can’t tell you the last time I went to see a movie in theaters, but hey… The Barbie marketing team made me do it. And I know I’m not the only one 😂 (Btw, have you seen my [Barbie Marketing on a Budget]( video yet?) Then, to celebrate my birthday, one of my besties got me tickets to RuPaul’s Drag Race Werq The World Tour. And I’ll be honest… I was a little disappointed because RuPaul wasn’t actually there (marketing catfish much? LOL) But it all turned out okay because the other Queens rocked the house down. The show was AMAZING. And then (also to celebrate my b-day, which is Aug 7th, btw) my girls got me tickets to see Shania-freaking-Twain in concert later this year. Leo season is off to a great start and it’s only going to get better 😏 Here’s what’s happening in the Posseverse this month 👇 ⚡️ Go Shorty, it’s MY Birthday. We’re Gonna Party Like… As you already know… August is my b-day month and, if you know me at all, then you already know that I like to go BIG for my birthday… And this year I’m more excited than usual because I'm unlocking the biggest birthday bonus bundle EVER when you join my 8-week copywriting program – the Copy Posse Launch Files.⁠.. Including some exclusive trainings and gifts I’ve never shared before. I can’t spill too many details just yet… But stay tuned for more details coming to your inbox this weekend, {NAME}. Eeeeek. 👩🏻‍💻 My Brand New Mini-Course Is Almost Here For a loooooooong time now, you’ve been asking me to create a Posse program all about writing website copy… Well, we’ve been working our tails off over here to assemble an epic toolkit to help you write the perfect website... With Posse-approved formulas for the 5 most important website pages, tips for setting up your website, designing it, and so much more. Your website will be so 🔥🔥🔥 after you get your hands on this. It’s coming later this month – so stay tuned. 🎤 Speaking Gigs I’m Excited For This month, I get to chat with some epic entrepreneurs… In just a couple of weeks, I’ll be presenting to David Neagle’s Elite Mind Mastermind on How To Build Trust In The Age of A.I. (juicy, right?) If you don’t already know David, he’s been in the professional development industry for more than 20 years and has worked alongside some absolute legends (like Bob Proctor, Tony Robbins, Jen Sincero, and countless others…) He is also the founder of the multimillion-dollar consulting company, Life is Now, Inc., and host of the podcast, The Successful Mind (which I’ll be on later this month btw so stay tuned for that episode). 👑 Inside The REIGN Clubhouse Joining us inside this month in REIGN is Brand Voice Expert, Justin Blackman. He’s created voice guides for Amy Porterfield, Stu McLaren, Todd Herman (and many more) and has worked with top brands, including Puma, IHG hotels, 5-hour Energy, and Red Bull. So excited for this one. ➡️ What’s Coming Up On YouTube: ✅ Barbie Marketing On A Budget – if you missed this week’s video, I analyzed every.single.detail of the Barbie movie’s flawless marketing campaign… And broke them down into [5 foundational marketing strategies]( any brand or business can replicate asap – even with a teeny tiny little budget. ✅ How To Use A.I. To Generate WAY Better Copy – next week, I’ll discuss three ways A.I. can make you a better copywriter. If you’re a writer, a marketer or a business owner, then trust me, you do not want to miss this one. 👀 ✅ How To Increase Your Rates As A Copywriter – I’ll be sharing 4 easy steps you can follow to go from a “new copywriter” to an indispensable asset that your dream clients will gladly pay top dollar for. ✅ Exclusive Interview with Dan Martell – Yup, later this month, I’m interviewing the bestselling author of Buy Back Your Time on my channel. Dan recently joined us inside the REIGN Clubhouse and revealed how to map out a dream business that’s aligned with the life you actually want to live. What he had to say was SO GOOD that I knew I needed to host him on my channel. Make sure you’re [subscribed to my YouTube Channel]( so you don’t miss anything. Who do you want to see me interview next? Reply to this email and let me know. {NAME}, I hope you enjoyed this month’s peek inside the Posseverse… Happy Friday. xx, Alex P.S. I’ll be poppin’ into your inbox tomorrow with more details on my birthday surprise 😉 ABOUT: Welcome to the Copy Posse, you’re now part of the raddest, baddest crew of copywriters on the Internet over 300,000 strong. You’re here because you signed up somewhere on my website and I’m glad you did. It means you’re like us – a badass creative, coach, copywriter, or content writer with a passion for marketing and a flair for the written word and you want to channel that passion into a living doing what you love. You’re in the right place. We are on a mission to de-douchify the Internet and create a ripple effect of positive impact across the planet. We believe that the best copywriting combines timeless direct response marketing principles of the past with modern, empathetic brand storytelling (without all the hype, BS and lame tactics that fizzle fast). We are the new school of copywriters and aren’t scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Through my social channels and email list (which you’re now a part of, yay) I share the techniques and strategies I’ve learned over the last decade to build a 7-figure brand from the ground up and how to sell products and services that actually help people, without selling out on your values. Get ready for some serious Posse Power coming your way. The team is here to back you up. Founder & Posse Pres - Alex Industry-leading copywriter, marketing genius and founder of the Copy Posse. Alex is a lover of Italian food, wine, true crime and travel and when she’s not behind her laptop, you’ll find her belly-laughing (very loudly) with her friends and family. Head Copywriter - Tania Brand storyteller and human behavior enthusiast. Tania is both an adventure and comfort-seeking ambivert with a love of true expression, impactful co-creation, and non-conventional living. She heads up all sales copy at the Posse. Copywriter - Brittany Britt is passionate about healthy living, curse words, coffee, overgrown gardens, and old black-and-white movies. A Launch Pad Season 1 Grad turned full-time freelance copywriter, you’ll find Britt’s brilliant sass all over our content and social channels. Social Media Strategist - Ketevan The Posse's social media maven is a treehugger at heart who loves her heels and never skips breakfast. Her M.O.? Listen to what the Posse needs most and create the best damn content on the Internet. Posse Coach - Jenny Jenny is a festival junkie, ritual-obsessed, Yoga teacher who’s equally as passionate about writing words with meaning. Around here, you’ll see Jenny zipping around from launch to launch, cheering on & coaching the Posse. Project Manager - Michelle Michelle is a chess-playing foodie who loves sunsets, sweets and decaf coffee. At the Posse, Michelle manages all of our high-level programs and does whatever she can to help our students win. Support Leader - Tory When she’s not holding down the Posse, you can find Tory drinking local beer and cuddling her pet snake as she raves about poetry, podcasts, and comics. A quirky conversationalist with a killer sense of humor, she’s our go-to meme queen. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all webpages Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. Alex Cattoni 369 – 1917 W 4th AveVancouver, BC V6J 1M7 Canada [Add us to your address book]( [Update preferences]( or [unsubscribe forever](.